Meals on Wheels and the Food Bank of Western New York merged to form FeedMore WNY, aiming to better address hunger in the community. To support the new brand, we helped educate the public, retain volunteers, and boost donations. The rebrand featured a vibrant logo, the tagline “more food, more good,” and various brand assets, including a website, custom illustrations, and promotional materials. All elements reflected FeedMore WNY’s mission using bright colors and engaging messaging.

Role - Lead designer. Work created at The Martin Group.